Showing posts with label Honey Stinger. Show all posts
Showing posts with label Honey Stinger. Show all posts

Wednesday, September 26, 2007

Day 1 - Arrival in Auckland

We arrived safely in Auckland, New Zealand yesterday about 5 am. The flight was smooth and our entry through immigration and customs had a few bumps. The immigration official wasn’t too sure about our 6 month visa without a permanent address. She asked “where are you going to stay?” to which we replied “in a tent”. She looked at us like we were a bit crazy. We had to declare a few items in our luggage for customs – we didn’t want to take a chance with any fines. They have very strict bio-security regulations here since New Zealand has an island ecosystem. In the end, they took our Honey Stinger energy gels (because the main ingredient is honey) and closely inspected our tent.
We decided to book a motel room the first couple of nights so that we could get ourselves together before starting out. After we settled in by 10:30 am, we assembled the bikes. We had completed the bikes by about 12:30pm and realized that we needed to get out and about. We didn’t dare go to sleep even though we were getting tired. So, figured out the bus system and schedule and headed into the city center of Auckland. We spent the afternoon walking around looking for some more detailed maps of the North Island. The bus ride back was long and uneventful and we tucked ourselves into bed about 7:30pm. Thursday we will spend getting supplies and find a route out of Auckland.

New Zealand Info
Population: 4.1 million people, 39.3 million sheep
Area: 268,680 sq kilometers, about the size of Colorado

Number of international visitors in 2005: 2.4 million
Number of wineries: 463 (2004)

Thursday, August 16, 2007

Thanks to the Sponsors




Back in January of this year we decided to pursue sponsorship opportunities for our Bicycle Geography trip. We did a lot of research and decided to go for it even though we planned to fund the whole adventure ourselves. We realized it would be good professional development to seek out gear sponsors. In addition, we knew it would provide opportunities to share our trip with others besides friends and family.

Working off the best examples we could find, a small set of media materials was developed. See the Sponsorship page on our website for our bread and butter; a introductory postcard and press release: http://bicyclegeography.googlepages.com/sponsorship
Drop us a line at bicyclegeography@yahoo.com if you'd like an example of the detailed media letters we sent out.

Here are some things that worked for us as we sought out sponsorship:
Keep it simple – get to the point and be direct
Be professional – spend a little extra time to make your materials and message worth reviewing
Believe in your cause – be committed to your goal when you share it with others
Take Chances – all they can say is no – go for it!

We’ve had a couple good laughs about going through this process. Why? Because we really don’t take ourselves that seriously. A press release? Come on, isn’t that for important people…

Anyway, after we had our materials together, we (Chris) started contacting vendors. Through phone calls and emails he followed up on every postcard we sent out. He knew that it would be up to him to keep up with them, not the other way around. Of the people he talked with, Chris was pleased to find out that they were generally interested in our trip even if they couldn’t help us. Those positive responses really kept us motivated when things were getting too surreal and chaotic.

So, after starting with about 30 gear companies we ended up receiving “pro deals” from four different sponsors. See below for a short description of each one:

Honey Stinger: Makers of honey based energy foods.
We’ve been using the bars and gels all spring and summer. We like the instant energy without the sugar rush.
Favorite flavors: chocolate and strawberry gels and apple-cinnamon bars.

Outdoor Research: Outdoor gear company based in Seattle, Wa.
We loved our OR gear well before we partnered with them. This summer we’ve been able to test a lot of our trip gear. Overall, we really like the simple design of every product.
Some of our favorite products so far:
Hydro DryComp AirX compression sacks
Exped Ibis Sleeping Bag
Alias Cap
Wool T-Shirts – Men’s Sequence, Women’s Essence
DryComp Summit Sack - compression stuff sack that doubles as a backpack

In addition to producing quality gear, OR is involved in the outdoor community. Through the website, HumanPoweredAdventure.com, they promote “self-propelled adventure”.

Schwalbe Tires: Bicycle Tire Company started in Germany in the early 1900s.
Just about everyone doing an extended bike tour is using Schwalbe tires. We’re ready to find out what it’s all about.
This summer we’ve been running the Racing Ralph tires on our full suspension bikes. They ride really well on the hard-packed, smooth trails. Once the trip starts, we’ll be using the Marathon XR tires.

Brunton: Wyoming based company that makes quality camping gear and instruments.We’re really wanted to incorporate solar power into our trip and were really excited to partner with Brunton. Chris has done a fair amount of research to connect the Solaris solar panel with our computer, camera, iPods and miscellaneous batteries.
Once again, we'd really like to thank the companies that have decided to partner with us. It has really raised the level of excitement for our trip.
We also hope this post is helpful to anyone who is planning a big adventure and might be interested in acquiring sponsorship.